Monmouth Park has deals in place with William Hill, theScore, and PlaySugarhouse, while some operators have left a third agreement up in the air. But when William Hill US acquired that company last fall, the skin did not come as part of the deal.Įach of New Jersey’s three racetracks and nine Atlantic City casinos is permitted up to three sports betting partnerships, and to date more than 20 agreements have been reached. The third skin initially was announced two years ago as Las Vegas bookmaker CG Technology (formerly known as Cantor Gaming). Jay Kornegay, vice president of race and sports operations at Westgate Superbook, declined to comment when reached by NJ Online Gambling on Wednesday.
“It’s a good addition for us, given what a big name they are in Las Vegas,” said Gural, who added that the book would go into operation pending approval from New Jersey Division of Gaming Enforcement regulators. Track owner Jeff Gural told NJ Online Gambling Tuesday that it’s his intention that the skin go to SuperBook, the brand name of the iconic sportsbook that is part of the Westgate Las Vegas Resort & Casino near the north end of the city’s “Strip.” The third and final Meadowlands Racetrack mobile sports betting brand partnership - or “skin” - is getting closer to being determined.